A World in Blue GG Monogram


In the dedicated campaign captured by Max Siedentopf, the power of the GG motif in blue is put front and center. Echoing how Creative Director Alessandro Michele has spotlighted the archival coloring from the ‘70s across bags and shoes in the Love Parade collection, the instantly recognizable pattern now becomes even more unforgettable as it decorates beds, tables, walls, and cakes, as well as a convertible car.

Creative Director

Maximilian "Max" Siedentopf (born 27 June 1991) is a Namibian-German artist, designer, publisher and director.

Role: director
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