FASHION

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VAHAN KHACHATRYAN | MFW 22/23

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FRAGILITY

Directed by Eva Rafaelyan and Lisa Khashba, filmed in Armenia and Abkhazia. The fashion film is a visual reflection on the fragility of national culture and the surrounding world. It is a conceptual triptych, with each part distinctly separated from the previous one by its setting, color palette, art direction, and lighting. The main theme explored by the creators is the dichotomy of fragility and strength, which ultimately prove to be inseparable. Creative prod: Eva Rafaelyan & Lisa Khashba Attended by: The Cone & The Oven DoP: Naran Edleev 1AC: Edward Kurginyan Talents: Elina Hakobyan, Tes.Models Mua: Elena Frangulyan Assistants: Gleb Glazkov, Rafael Hovhannisyan Voiceover: Araksya Melikyan Edit: Dato Chakaberia Music: Hogh Sound design: Anri Gumba

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fashion

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Nighthawk Maison Margiela Artisanal 2024 Film

'Nighthawk' is a film by Maison Margiela that delves into the creation of its 2024 Artisanal haute couture collection. Conceived by creative director John Galliano and directed by Sasha Kasiuha, the film blends elements of horror and documentary to explore themes of illusion and reality. The cast features notable figures such as Kim Kardashian, Gwendoline Christie, and Monica Bellucci, alongside Maison Margiela muses like Frederic Bittner, Lulu Tenney and Leon Dame. The film provides an intimate look into the meticulous craftsmanship behind the collection, showcasing the inspirations, storytelling, and experimental dressmaking that define Galliano’s work at Maison Margiela. It includes behind-the-scenes footage from the creative process and previously unreleased moving imagery from the show, re-contextualized through a silent film lens. 'Nighthawk' premiered on September 30, 2024, at Cinema Le Balzac in Paris and is available for viewing on Maison Margiela’s official channels. Based on an Original Concept by John Galliano Directed by Sasha Kasiuha Artistic Image Director - Alexis Roche Styling Défilé - Olivier Rizzo Make Up & Make Up Concept - Dame Pat Mcgrath Hair & Hair Concept - Duffy Sound Direction And Design - Jeremy Healy With Tom Linden & Cheekypaul Casting Director - Jess Hallett Défilé Movement Director - Pat Boguslawski Défilé Shoes By Christian Louboutin For Maison Margiela Artisanal Production / Paris - 109 Paris Film Premiere Production - La Mode en Images Livestream and Défilé Video Direction - Bureau Future Music and Film Sound Design - Wavewalkrs (Yurii Vodolazhskyi and Nikita Reva) Production / Ukraine - Seek Studio Art Director - Kostya Sen Executive Producer - Kostya Khytry Digital Producer - Daryna Tverdokhlib Producer Assistant - Dina Arkhypenko Editor 1 - Kateryna Muzhychuk Editor 2 - Sveta Symakova Editor Assistant - Anatolii Lutytskyi Graphic Designer - Kateryna Gaidamaka Graphic Motion Designer - Serhii Khilobok Motion Designer Assistant - Bohdan Matchenko Color Grading - Kostiantyn Semerei Retouching - WeAreFX Additional SFX - Audiodrag Editor - Nuno Xico VFX - Eugene Lekh Creative Assistant - Mateus Porto

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Mina Tahir

Salma Abu Deif for Vogue Arabia with creative direction by Egyptian-Sudanese-American fashion designer Mina Tahir who launched her Cairo-based eponymous fashion label in 2021. Photographer: Mohamed Soultan @theebory Assistant Photographer: Mahmoud Refaat @mahmooudrefaat Creative Director: Mina Tahir @minatahir Stylist: Yasmine Kenawi @yasminekenawi Assistant Stylist: Farida Hammouda @faridahammouda MUA: Reham Khalifa @rehamkhalifaa Hair: Agnieszka Hoscilo @agneshkah Videography: Mohamed Fathalla @mohamedfathalla1 Soundtrack : El Waili @elwaiillii Location: House of Cheops @thehouseofkheops Assistant MUA: @aya_mosaad__ On Salma: @maisonvalentino @azzafahmy @yazdesigns_official @dimajewellery

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fashion

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Fatma Mostafa Jewelry

Fatma Mostafa is an artist and jewelry designer experimenting across a wide range of media. She graduated with a bachelor's degree in painting from the Faculty of Fine Arts, 2016. In 2017, she founded her own jewelry brand. In moving through oil painting, embroidery, and photography, her work takes a multi-disciplinary approach, posing questions of our relationship to materials. She combines mediums and incorporates natural materials in both her paintings and designs. Her artistic background makes her think of her jewelry as pieces of art that she gets to share with others.

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MAFF Shop Icon

fashion

00:11

Nina Kunan aka Arrepentida

Handmade intimate wear by Nina Kunan, crafted to celebrate sensuality through high-quality materials. Designed in thick, shiny PVC vinyl, each piece is cruelty-free, durable, and versatile—ideal as a statement addition to any outfit. Made to order, Arrepentida prioritizes quality, comfort and fit for all body types. Simple care instructions ensure longevity and each piece is thoughtfully sourced from small local suppliers for an artisanal touch.

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KADIJU’s ‘Organized Chaos’ Collection

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fashion

37:59

the death of personal style

written by Mina Le

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fashion

00:18

MAFF ♥s Budapest: BORBALA

@ferenczborbala is a fashion designer and upcycling artist based in Budapest focused especially on plastic recycling.

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fashion

10:01

Fabian Kis-Juhasz Spring Summer 2021 Campaign

Directer by @iceicebabyspice Styling by @daniellegoldman Talent @regal_smeagol at @wild.management Makeup @esztermagyarmua Hair @romansam Nails @draculanails Jewellery @rebekahbide Sound @david_varhegyi

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Rare Humans - Surveillance

Rare Humans was launched in Vienna, Austria by founders Julian Fesenmeier and Tobias Plankensteiner.

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fashion

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ENFANTS RICHES DÉPRIMÉS PRINTEMPS / ÉTÉ 25 FULL RUNWAY

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fashion

Iris van Herpen ~ Meta Morphism

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At Paris Haute Couture Week 2022, Iris van Herpen celebrates the fifteenth anniversary of the Maison with ‘Meta Morphism’. Holding a lens to our intangible identities and shifting society with the metaverse and hyperreality at the horizon, this collection explores the depths of the body in posthuman realities. With the new realms of our digital lives expanding, we are faced with an eternally rhetorical question: who are we beyond our physical bodies? Is the digital you shaping your pre-existing com- pass? Through 'Meta Morphism’, Van Herpen expresses the body as an elusive system, rooted in transcience and speaks to a greater message of introspection. The leitmotif of van Herpen’s history expresses the body in a state of permanent flux, metamorphosing with the milieu, and while the Maison is regarded for its futuristic approach, this season the designer reflects on Ovid's magnus opus poem ‘Metamorphoses’. At the time of Ovid’s writing, the act of metamorphosis was appreciated in relation to humanity and its place amongst nature, yet Ovid’s retelling exists a relevance today, navigating the ramifications of technology that is constantly complicating the definition of identity. With the ability to recreate our digi- tal twins, the space of soul-searching, losing a sense of self, and finding new realities, are life lessons. The collection examines the ancient visions of Ovid’s mythology through modern themes of transhumanism, where man and technology ex- ist in eternal fluctuation, thus defying classification, allowing us to question the limits of our self. Resounding the thematic tensions between artifice and nature, the collection is built around three myths, the story of Arachne; the story of Narcissus and finally the story of Daphne and Apollo. The tragedy of Arachne is translated in fine laces that are gradient dyed and trapped in embroidered webs, causing the trapped spiderwebs to float. Other looks are designed as if Arachne is still weaving them, hundreds of unspun threads float and spin around the body. The second myth behind the collection evinces the story of Narcissus, who falls in love with his own reflection, slowly languishing to death through self-obsession. The translucent layering and reflective textures of growth in this collection speak to a greater message of introspection. Transparent voluminous drapes echo around the body like ghosts, creating patchworks of shadows, designed to turn inwards on ourselves. Accents of dark blues and amethysts, ochres, metallic silvers and copper intersect the lucid palette. The ‘Narcissus’ gown and coat express the power of self-creation and the contradiction of how self-obsession can ultimatrly cause loos- ing your sense of self. The allusion to Daphne and Apollo is betokened through the finale look, embodying the very moment that Daphne transforms into a laurel tree, while the 'Glitched Growth' dress and other looks mimic the alternate stages of Daphne’s metamorphoses, diffusing the creation of plant and bone structures growing together. These looks are designed around body objectification and imagine future metaverse hybrids of Daphne’s myth in which the body is boundlessly transformed and where man and nature are indistinguishable. In keeping with the Maison’s collaborative spirit, this season, Iris van Herpen partners with sculptor Casey Curran, bequething a prospective statue of a future Daphne, bursting from the centre of the runway. Daphne’s sculpture transforms through herbose creatures blooming from her skeleton, at her chest appears a large crevice, revealing her mechanical heart pulsating inside, pertaining to the notion that the elusiveness of identity means that nothing can perish. Videography: 4eyes, Dammes Kieft Press Release: Scarlett Baker Show production: Eyesight | Popkraft Light design: Thierry Dreyfus | Eyesight Choreography: Diek Pothoven Sound Director: Salvador Breed Sound Composition: Johnny Paradiso Harpist: Hannah Koegler Face Jewellery: Benas Staskauskas Head Pieces: Lance Victor Moore

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Iris van Herpen is a Dutch fashion designer known for fusing technology with traditional haute couture craftsmanship. Van Herpen opened her own label Iris van Herpen in 2007.

A New York City native, Patti Wilson, is a fashion stylist best known for her instinctive, provocative and visionary style. She is one of the most celebrated and respected stylists today, and is Fashion Editor-at-Large for Vogue Italia. She always has sparked her creativity by using vivid imagery and raw sexuality.

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